Ofo Bike Foreign Market Presentation Help

Ofo Bike Foreign Market Presentation Help Academic Writing

Ofo Bike Foreign Market Presentation

A key outcome of this course is that students can analyze strategic issues regarding foreign market entry.

Assume your audience is a group of company investors. YOU will research a  foreign market entry failure (from the last 10 years). Assume that company is now considering re-entering the same market (in 2022). You should note their topic selection here:



Foreign Market: Singapore

you will conduct the following analysis and present the findings to the class. Report on the following:

  • The firm\’s propensity to internationalize (prior to the market entry both at the time of initial entry and present-day)
  • The opportunities the firm foresaw in the foreign market (prior to initial entry, and today)
  • Apply Porter\’s Diamond Model (Module 8) to analyze the domestic country\’s competitive advantage in the industry.
  • Summarize the lessons learned from the entry failure
  • Provide recommendations should the company approach market entry today

Format of ppt

  • An introduction of the speakers and the structure of the presentation
  • Background (Firm\’s propensity to internationalize prior to market entry. Is it in the same position today?)
  • Anticipated  advantages (Opportunities the firm foresaw in the foreign market. Are  there more opportunities today? Fewer? How do you know?)
  • Apply the Diamond Model to analyze the landscape for competitive advantage. (Has it changed with time? If so, how?)
  • Lessons Learned (What mistakes were made in the first attempt at market entry?)
  • Recommendations (How could this entry have been successful?
  • References (Works cited in APA format)

Ofo Bike Foreign Market Presentation Help

APA Paper Formatting Basics

  • All text should be double-spaced
  • Use one-inch margins on all sides
  • All paragraphs in the body are indented
  • Make sure that the title is centered on the page with your name and school/institution underneath
  • Use 12-point font throughout
  • All pages should be numbered in the upper right hand corner
  • The manual recommends using one space after most punctuation marks
  • A shortened version of the title (“running head”) should be placed in the upper left hand corner

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